According to a recent study from NAPCO, 50 per cent of businesses are unhappy with their current web-to-print solutions provider.
Our blog is regularly updated with content we feel can provide value to your business.
With 2018 drawing to a close, the printing industry in Canada must prepare 2019 and the challenges and opportunities ahead.
The snow is falling and those sleigh bells are jingling, so that means it’s time to print Christmas cards for all those clients, customers, suppliers, and partners who helped your business see another year of success.
Did you know that 62 per cent of retailers are using digital printing to make promotional products? What about that more than 80% are using it for direct mail marketing? According to a study from the Specialty Graphic Image Association and NAPCO Research, digital printing is being utilized by marketers at each stage of the Buyer’s Journey in order to provide greater personalization, making marketing more relevant for specific consumers....
The holidays are a great time to build brand awareness and customer engagement with branded marketing items and custom promotional products. Some of the most successful holiday marketing campaigns made smart use of branded marketing items to achieve their goals, going all the way back to the very first advent calendar.
Holidays bring out the best in marketers, and Halloween is always a treat. From spooky to strange, these 5 memorable Halloween marketing campaigns capture the spirit of Halloween and our fear of clowns.
It took a whole lot of work and Photoshop tutorials, but you’ve finally designed the perfect poster for your big presentation. The hard part might be done, but there are still some all-important considerations to take care of before contacting poster printing services to ensure your work looks as good in real life as it does on your computer screen.
Many local businesses neglect digital marketing for one reason or another. Perhaps they feel they get along just fine with traditional channels and word-of-mouth, or perhaps they’re just wary of diving into unfamiliar territory.
Any promotional items you give out are a reflection of your brand. Is your business fun? Are you innovators? Maybe artistic? Your freebies should express that.
You may not believe it, but print media and social media go hand in hand, like Batman and Robin, peaches n’ cream, or Siegfried & Roy.